Launching powerful brands that create categories and define industries.
Guiding you to growth.
I’m a proven brand strategist, growth advisor and fractional CMO for innovative businesses, with experience launching and scaling industry-leading cannabis brands, retailers, and technology platforms. Unlike other “marketers”, I take pride in rolling up my sleeves to develop powerful brands and programs that generate lasting value and significant returns.
Run your playbook, win your category.
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Jamie specializes in helping seed and growth companies realize their acquisition and revenue goals. From establishing KPIs, developing funnel frameworks and sizing models, effective pricing & promotion strategies, creative campaigns, and even tapping talented networks to fill your personnel gaps.
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Launching something new requires a comprehensive plan spanning market research, product, sales, marketing and more. Each company has a unique set of tools to leverage. Let Jamie help you build a personalized plan that sets you up for success, complete with the the Who, What, Why, Where, and How.
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Increase customer retention, order frequency, and LTV immediately with an optimized CRM program. From weekly promotions to a world-class loyalty and referral program, I’ve helped numerous tech and cannabis businesses optimize their CRM.
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Howard Shultz once said, “If people believe they share values with a company, they will stay loyal to the brand.” Jamie Feaster once said, " If a Brand is stronger than its competition, it has lower CPAs and can charge a premium.” It’s no longer enough to have a great product. Developing a world-class B2B or B2C brand will propel your marketing dollars further, and accelerate your decision making.
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What do you stand for? Before you leave your mark, you need to know what you believe in and what makes you different. Jamie can help you develop a competitive landscape, find and strengthen your “why”, detail your customer demographic and attitudes, and map your brand values and product differentiators. This positioning framework will serve as your north star through multiple stages of growth.
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From SEO to performance to OOH, Content is the lifeblood of a marketing program. Feed the beast with strategic storytelling that sets you apart and maximizes ROI. Define your content pillars and own the topics and keywords that matter. Jamie’s experience at both brand agencies and search marketing firms can help you develop a best-in-class content strategy that moves the needle in no time.
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First things first – what are you trying to achieve? Establishing clear KPIs and measuring performance is the first step in creating a GTM plan. As the Head of Growth at multiple start ups, Jamie knows first hand what it takes to go from “zero to one” and create positive ROI.
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Growth Strategy starts at the core product or service offering. What value do you provide? Is your product clearly and elegantly designed? How can you make the experience even more amazing and retentive? Jamie’s roster of talented Creatives can help you get a head start on your competition and build deeper connections with customers.
Let’s get to work.
Weekly Strategy Call
Get unique insights & strategic direction from someone who’s been in your shoes. Use your time to ask questions or workshop new ideas – so you can avoid costly mistakes, identify new opportunities, and reach your revenue goals.
Growth Plan / GTM Playbook
This proven Growth Accelerator model has helped accelerate dozens of brands to market. In just 30-days, you’ll have a clear strategy & plan with goals, tactics and timelines that set you up for success.
360° Brand Build
Tap into the full might of my talented network of Performance Marketers & Creatives. From brand strategy and identity to packaging design, our 360° Brand Build marries brilliant strategy with elegant design.
