Invest in Design
"Design is not just what it looks like and feels like. Design is how it works." - Steve Jobs
Design is more than just how something looks. It's about the experience people have when they interact with your product or service. A well-designed product or service makes it easy to achieve goals and attain impressive ROI multiples.
Good design also creates a memorable brand, builds trust, enhances usability, and drives innovation. It helps you stand out and creates a sense of credibility.
NEVER underestimate the power of good design. It can make all the difference in the world when it comes to winning customers, attracting employees/investors/partners and gaining mindshare against your competitors.
Don’t believe me? Ask ChatGPT:
“Investing in design is important for several reasons:
Attracting and retaining customers: A well-designed product or service can attract and retain customers by providing an enjoyable and memorable experience. This can lead to increased customer loyalty and repeat business.
Building brand identity: Good design can help to create a distinctive and recognizable brand identity that sets your business apart from the competition. This can help to establish credibility and build trust with customers.
Enhancing usability and functionality: A well-designed product or service is intuitive and easy to use, which can increase customer satisfaction and reduce frustration. It can also lead to increased efficiency and productivity.
Solving problems and driving innovation: By thinking creatively about how to design a product or service, businesses can come up with innovative solutions to problems and gain a competitive edge.”